Predictable Revenue Radio by Altify

Predictable Revenue Radio by Altify header image 1

Marketing’s Role on the Revenue Team

00:0000:00

 20181206b-tweet-altify-weistmantel.jpg

Most sales people think if they just had more leads from marketing, they would close more deals. The reality is much more complex and marketing done right is part of the revenue team. Today we’re going to discuss customer acquisition, the marketing to sales hand-off and how to find the signals that turn suspects into revenue…and we might talk a little about Notre Dame Football and the BCS. Today's guest is Guy Weismantel.

About our guest:

Guy Weistmantel is the CMO of Pushpay. He's excited to help an amazing team continue their fast growth in disrupting new markets for churches, schools, and non-profit organizations. With over 7000 customers, and incredible growth trajectory, and dedicated and fun people to work with everyday.

Making Sales Enablement Work for 2,000 Salespeople

00:0000:00

20181004-altify-singer.jpg

Sales enablement is important to sales success in the best of times, but in an M&A scenario, strong sales enablement is a critical success factor. Our first episode of Predictable Revenue Radio features an interview with Mat Singer, Sr. Director of Sales Enablement at CenturyLink. Mat takes gives an inside view of what’s required to drive sales execution in a global M&A scenario and shares his tips for success. Tune in LIVE Thursday, October 2 at 9am Pacific or subscribe to catch all the replays.

 About our guest, Mat Singer

Mat Singer is a seasoned sales enablement and operations leader with experience in Telecom, Healthcare, Electronics and more. Part-time author, photographer and adventurer.

Singer says, “At CenturyLink, we strive to change the way the world communicates by offering a differentiated digital experience. As the 2nd largest communications provider to global enterprise customers, we solve the increasing demand our customers have for reliable, secure connections while remaining focused on providing a standout customer experience.”

With more than 450,000 global route miles of fiber, 100,000 on-net buildings and a client base in 60+ countries, we offer the scale-able network, infrastructure and telecom to help grow and protect your digital network.

As the Senior Director of Sales Effectiveness, Singer leads the delivery of sales enablement solutions to his global sales organization. In this role, he gets to use an innovative mindset he has developed through a diverse career background. He has a love of entrepreneurship to develop the tools, processes and support that allow the company's 2,000 sales reps to win more and win faster. 

 

Why is 78% of Sales Rep time spent on Non-Selling Activities?

00:0000:00

20181115-tweet-altify-davis.jpg

In this interview, Glenn Davis Sr., Vice President of Growth Execution and Client Retention at Optum, part of UnitedHealthcare, discusses with host Patrick Morrissey the state of sales professionalism today. He points out sales reps spend only 22% of their time with the prospect/customer and what to do about it. He questions and answers why the level of sales professionalism seems to be dropping with both sales reps and managers. In addition, they discuss:

  • How technology is affecting selling
  • How to engage with the prospects
  • Why there seems to be so little sales training
  • Why there seems to be a loss in the art and discipline of selling
  • What’s happened to questioning skills?
  • How to stay on top of the changing nature of sales

About Glen Davis

Glenn Davis is a Senior Executive with extensive and successful experience in all areas of growth and growth leadership. He has an impressive track record leading and developing growth teams with extensive experience in sales, large client development and growth operations. His teams have been transformative forces driving profound results using client focus and high accountability as key drivers of achievement.

Creating and scaling a category

00:0000:00

20181101-tweet-altify-kreisa.jpg

Live Nov 1 from Dublin, Ireland and San Jose, CA: How do you go from innovative new technology to building and owning a category? That’s the question will dig into with John Kreisa, VP Marketing at Hortonworks – one of the fastest growing tech companies in history. We’re going to talk about the ins and out, challenges and difficulties of creating and scaling a category.

About our guest, John Kreisa:

John brings over 20 years of experience in technology marketing leadership to Hortonworks and is responsible for the strategy and execution of all of its marketing activities. Most recently, John led the Data Storage marketing activity at Red Hat via the acquisition of Gluster Inc. Prior to Gluster, John held various marketing roles at Cloudera, MarkLogic, Business Objects John holds a BS in Computer Science from The University of Texas in Austin.

Sales Excellence with Exceptional Customer Experiences

00:0000:00

20181018-altify-bliss.jpg

Success in selling is all about understanding people and problems. But the best of the best take it to another level by delivering exceptional customer experiences. Sunny Bliss joins Predictable Revenue Radio to talk about what exceptional in sales and account management looks like, the importance of methodology and how to craft a successful sales presentation.

Sunny is Director of Strategic Accounts at New Voice Media, the cloud contact center designed for Salesforce.com. Designed for the needs of sales and support teams, New Voice Media designs solutions to help companies make their customers feel great every time.

Sales Enablement in a time of disruption

00:0000:00

20181004-altify-singer.jpg

Sales enablement is important to sales success in the best of times, but in an M&A scenario, strong sales enablement is a critical success factor. Our first episode of Predictable Revenue Radio features an interview with Mat Singer, Sr. Director of Sales Enablement at CenturyLink. Mat takes gives an inside view of what’s required to drive sales execution in a global M&A scenario and shares his tips for success. Tune in LIVE Thursday, October 2 at 9am Pacific or subscribe to catch all the replays.

About our guest, Mat Singer

Seasoned sales enablement and operations leader with experience in Telecom, Healthcare, Electronicsand more. Part-time author, photographer and adventurer.